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Sitecore Intergrations and Connectors

Sitecore is a rich platform with extensible integrations that preserve the connected experience for the next emerging channel.

Sitecore Connectors are prepackaged integration products that deliver out-of-the-box functionality so you benefit from the integration immediately. They also allow for customization to fit your specific needs.

Each connector is built on a framework that provides a blueprint for how to deliver data and functionality to Sitecore. This ensures Sitecore Connectors are not custom-developed, one-off integrations, but are highly usable, consistent, maintainable, and upgradable. Sitecore Connect interface help companies connect Sitecore products to existing technology stacks with more than 1,000 connectors.

These connecters makes Sitecore development CMS content instantly available in Marketing Cloud, letting users quickly create and edit emails, landing pages and other marketing assets. Sitecore Connect also acts as a doorway between Sitecore and other major products like saleforce crm or microsoft dynamic 365, effectively connecting the data you need to fuel seamless online and offline experiences. By connecting these data sources, you can harness the power of personalization, AI and analytics tools.

Sitecore Connect for Content Hub

The Sitecore Connect for Content Hub connector (SCCH) enables you to integrate the Sitecore Content Hub with the Sitecore Experience Platform (SXP) in various ways. The connector contains a Content Marketing Platform (CMP) module, and a Digital Asset Management (DAM) module.

The CMP and DAM modules in the connector enable the following functionalities:

  • The Sitecore CMP section in SCCH enables you to work with content created in Sitecore Content Hub directly in Sitecore. Content is automatically created and updated when changes are made in Sitecore Content Hub.
  • The Sitecore DAM section in SCCH enables you to browse, search, and insert digital assets from Sitecore DAM directly from within Sitecore’s Content and Experience editing.

Sitecore Connect for Salesforce CRM

Sitecore Connect unites Sitecore Experience Manager and Sitecore Experience Platform content and data with Salesforce Marketing Cloud.

By adding the Sitecore Content Hub to Salesforce Marketing Cloud, a better level of security is set. Sitecore Content Hub protects all assets in a centralized repository. Customers will be able to customize emails and other marketing content in the Salesforce Marketing Cloud using approved and signed-off Assets from the Sitecore Content Hub. This ability not only improves customer engagement but also reduces “time to market,” meaning the time it takes from a product being conceived until its being available for sale.

The marketer will be able to login to Salesforce Marketing Cloud to create marketing content, for example, an email. But through this integration, the user can include approved Assets from the Sitecore Content Hub in the Content created in the Salesforce Marketing Cloud.

Sitecore Connect for Microsoft Dynamics 365

With Sitecore’s Microsoft Dynamics CRM connector, Sitecore uses the data wherever it resides. CRM data can influence the online experiences you manage from within Sitecore, and customer online behavior can influence their CRM profiles. Your customer segmentation will also co-exist in both systems.

You can unify your commerce content with Sitecore Content Hub using the Sitecore Connect for Microsoft D365 Commerce – Content Hub connector. The connector uses Dataverse and Power Platform to replicate the product data within Content Hub. This means you can:

Find assets, enriched metadata, and storytelling components.

Use Dynamics 365 Commerce visual page builder to reference enriched product details and product assets such as images, videos, files, and markup from Content Hub.

The Sitecore Connect for Microsoft D365 Commerce – Content Hub solution encompasses:

  • Microsoft Azure – the core functionality of the Dynamics 365 Commerce Connector for Content Hub resides within Azure.
  • Microsoft Dynamics 365 and Dataverse – the connector works with Dataverse and Power Platform to replicate product data within Sitecore Content Hub.

Marketplace:

https://www.sitecore.com/products/marketplace

Setup Guide:

https://dev.sitecore.net/Downloads/Dynamics_CRM_Connect.aspx
https://dev.sitecore.net/Downloads/Sitecore_Connect_for_Content_Hub.aspx

References:

https://www.sitecore.com/products/connectors
https://docs.stylelabs.com/
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